Missoni was founded in 1953 by husband and wife Ottavio and Rosita Missoni. Inspired by art deco and medieval tapestry, the duo began creating crochet knits showcasing the label’s now iconic designs. Missoni quickly became synonymous with Italian elegance and technical innovation through their use of sumptuous fabrics that indulge the senses. Nearly 70 years on Missoni remains a family run business and continues to create inimitable zigzag, stripe and wave crochet-knit designs in a kaleidoscope of psychedelic colours with unwavering quality.